Monday, August 22, 2016
Android Developer Story Travel app Wego increases monthly user retention by 300 with material design
Android Developer Story Travel app Wego increases monthly user retention by 300 with material design
Posted by Lily Sheringham, Google Play team
Headquartered in Singapore, Wego is a popular online travel marketplace for flights and hotels for users in South East Asia and the Middle East. They launched their Android app in early 2014, and today, more than 62 percent of Wego app users are on Android. Wego recently redesigned their app using material design principles to provide their users a more native Android experience for consistency and easier navigation.
Watch Ross Veitch, co-founder and CEO, and the Wego team talk about how they increased monthly user retention by 300 percent and reduced uninstall rates by up to 25 percent with material design.
Learn more about material design, how to use Android Studio, and how to find success on Google Play with the new guide ‘Secrets to App Success on Google Play.’
Available link for download
